The Sales Play™ Company

Sales engagement just got personal.

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We design winning sales plays.

We’ll design, build and test winning sales plays to help you engage with your buyer in more personalized ways. These guided sales plays will be shared across your sales team to drive increased revenue and higher productivity from top to bottom.

Light up your engagement strategy.

Improve your sales engagement strategy by injecting winning sales plays into the tech stack you already use. We design, build and install personalized sales plays into your existing platform. Don’t worry, we’ve partnered with them all, so we got your back, and your buyers will like you more too.

Spark your revenue potential.

Imagine a day when every sales person on your team is using the highest performing sales plays. These guided sales plays will raise your team’s overall performance, enabling the bottom performers to learn how to be a top performing seller. What a concept!

Put your buyer in the spotlight.

Personalization for all. A personalized message goes a long way in building a relationship with your buyer. A sales play gives personalization a chance to thrive throughout your sales team. We help sales teams define messaging for key buyer signals like persona, industry, geography, and hundreds of other play attributes in our library, all customizable and 100% built for you.

Ignite your sales transformation.

You bought a sales engagement platform to generate better results, and you now realize, everything has changed. The way you engage externally with your buyer needs an uplift, and the way you engage internally requires a process overhaul. Sales Plays deliver a structured process, like an engineer delivers a new product release. This engineering-style approach to selling helps everyone align to the vision, the message, and the best route to market for your sales people. That’s transformative.

Top Plays from the Top Players

Winning Plays. Flawless Execution.

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Users of our sales plays
Inside sellers in the Test Lab
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Increase in average order size
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Cost reduction to deliver new plays
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Increase in team productivity
Play translations around the globe