Driving Inside Sales Success

A Sales Play is an outbound series of sales activities, designed to turn a prospect into a genuine selling opportunity. Think of it like a plan of attack, targeting prospective buyers in a direct, structured way, leveraging sales enablement resources, strategies, KPIs, tonality, buyer personas and ideal customer profiles. For inbound calls or buyer enquiries, we create Sales Motions. These are a perfectly balanced series of conversational activities, designed to increase inbound conversions and customer satisfaction rates for rich, memorable and engaging interactions.