The Test Lab

You can’t afford to get it wrong. Our expert sales teams will test your sales plays in our lab environment, and make sure they work first! We represent your brand to your target buyers, and execute A/B testing of sales plays to see what resonates or adjust the plan to make sure you get it right. We’ll test the messages, steps, media types, distance and intervals while generating pipeline and revenue for your sales team. Our sales experts will validate and certify sales plays by attempting to beat your internal KPI benchmarks. Our lab operations team will quantify the expected uplift in pipeline and revenue for each certified play.